Kate Schmitz is a dynamic experiential marketing leader with over 15 years of experience guiding global brands through large-scale activations, integrated campaigns, and high-touch client partnerships. She has built a reputation as a trusted partner to clients across industries including hospitality, financial services, travel, luxury, and consumer goods, consistently delivering results through strategic storytelling, operational excellence, and innovative brand experiences.

At 160over90, Kate leads multimillion-dollar accounts for marquee clients such as Anheuser-Busch, Breeders’ Cup, Chase Sapphire, and Campari. She has overseen everything from eight-figure Super Bowl hospitality programs to 55+ annual culinary experiences across global markets, consistently driving revenue growth and client ROI. Her ability to unite cross-functional teams—spanning creative, production, PR, and brand strategy has positioned her as both a visionary strategist and a decisive leader.

Passionate about the intersection of brand, culture, and experience, Kate brings a unique blend of creativity and business acumen. Whether developing long-term partnership strategies, managing high-stakes event portfolios, or steering global activations, she thrives at turning ambitious ideas into impactful realities. Her work not only elevates brands but also fosters meaningful connections between companies and their audiences